The Business Model
§ Positioning
Sapa Supply Co. is the compliance, logistics, financing and after-sales backbone for European industrial and consumer exports to Africa.
We help European manufacturers sell into Africa — and we help African distributors, contractors, EPC firms and government buyers procure European products: landed, certified, financed and serviced through a single accountable partner.
§ Revenue Model
| Stream | Payer | Basis |
|---|---|---|
| Distribution margin | Buyer | % on landed price |
| Manufacturer retainer | EU manufacturer | Monthly — Scout / Launch / Scale |
| Success fee | EU manufacturer | Per distributor appointed / country launched |
| Project fee | EPC / Government | % of project value or fixed |
| Compliance-as-a-Service | Manufacturer or buyer | Per shipment or per-country subscription |
| Trade finance fee | Buyer | Spread on financed amount |
| Spares & service | Distributor / end user | Margin + service labour |
| Training & certification | Distributor / EPC | Per seat / per session |
§ 90-Day Roadmap
Days 0 – 30
Days 30 – 60
Days 60 – 90
§ Why This Model Wins
01
Focused — 4 divisions read as expertise, not a bazaar.
02
Solves the real blockers — financing and compliance, not just product access.
03
Productised — every offer is named, tiered and priced.
04
Digitised — measurable funnel, not a mailbox.
05
Accountable on the ground — regional managers, bonded spares, certified partners.
06
Transparent revenue — every side knows how Sapa earns.
07
Defensible moat — spare-parts SLA, compliance engine, trade-finance rails.